Comments on: SPJ workshop: inspiring video training http://electricfishwrap.com/2008/11/spj-workshop-inspiring-video-training/ Fri, 03 Sep 2010 01:46:32 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: Ed http://electricfishwrap.com/2008/11/spj-workshop-inspiring-video-training/comment-page-1/#comment-62 Ed Tue, 16 Dec 2008 00:40:28 +0000 http://electricfishwrap.com/blog/2008/11/11/spj-workshop-inspiring-video-training/#comment-62 I am not in the news business. But I really like this approach of keep it simple and inexpensive. Yeah, there are some issues with lighting and sound I'd like to see addressed but for run-and-gun news reporting, I think this is exactly how it should be for newspaper online media. I'd rather see more good stories, than just a few perfectly executed stories. Most people don't care about the sound and video quality nearly as much as those in the video business care about it. Web user interface research does indeed show that multimedia keeps visitors on web sites for much longer. When the business is about selling eyeballs to advertisers, that is critical. I hope this approach is continued at other paper sites too. I am not in the news business. But I really like this approach of keep it simple and inexpensive. Yeah, there are some issues with lighting and sound I’d like to see addressed but for run-and-gun news reporting, I think this is exactly how it should be for newspaper online media. I’d rather see more good stories, than just a few perfectly executed stories. Most people don’t care about the sound and video quality nearly as much as those in the video business care about it.

Web user interface research does indeed show that multimedia keeps visitors on web sites for much longer. When the business is about selling eyeballs to advertisers, that is critical. I hope this approach is continued at other paper sites too.

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